About Us
When D2C brands struggle for growth, there is usually a clear indication that they do not fully understand their customers, making it challenging to target, convert, and retain them. Though this may appear to be a growth problem, it is fundamentally a lack of insights and the ability to execute impactful campaigns that should be addressed first.
I solved this challenge for multiple D2C and retail businesses with over multi-million customers and their touchpoints. The solution involved developing a unified customer insights platform that led to enhanced quality in customer acquisition, improved conversion rates, and increased repurchase rates.
Interestingly, I observed a common theme where every D2C and retail brand I interacted with also experienced the same issue.
This inspired me to create CX Data by packaging all-we-know into an Insights Platform, solving the problem at scale with a unique growth-led mindset that no other agencies can match. To achieve this, I needed like-minded experts from both the data and business worlds. So we have assembled a world-class team committed to this mission.
I’m AJ.
Founder & CEO | Data to Insights Partner
.svg)
In my professional and personal life I love to be recognised as the person that always has brilliant ideas, focuses on the positive and always finds solutions to make things happen. This is possible because I am also people driven, let’s be honest, doing something completely alone is so much harder.
If you ask my friends, they would say, it’s clear, I quite like leading but I am showing the way with “soft manners” in a way that people feel included and excited about what I orchestrate for the group. This is my essence.
But how did I end up at CX Data? I remember AJ being impressed by the way I question data, to transform insights into business opportunities, when we first worked together. He caught me in a very special phase of my life where I was open to building something new and different. CX Data felt like the place where I could match my personality traits with top professional skills. That’s how I became the growth guru of the business :)
I’m Giovanna.
Co-Founder & CMO | Insights to Growth Partner
"Monkey with a keyboard trying to complete works of Shakespeare"
Hi👋, you read that right. The above line completely describes me and my business, which I’ve worked on for the last four years, where I analyze and derive insights from the data using naked eyes or excel. Apart from this, I’m a mechanical engineer skilled in python, SQL, and Power BI and currently exploring data science industry.
I’m Prathamesh.
BI & Visualisation Developer
Never miss our industry trends, expert insights and growth hacks.
